“Visit Thailand Year 2022” tourism campaign launching

“Visit Thailand Year 2022” has been approved by the Cabinet as a new tourism marketing campaign as the CCSA creates a special panel to address tourism industry problems as a end result of Covid-19. The marketing campaign is following PM Prayut Chan-o-cha’s objective of bringing again the ailing trade according to Minister of Tourism and Sports Pipat Ratchakitprakan who proposed the programme for the cabinet’s approval on Tuesday.
With the cooperation of the Tourism Authority of Thailand, the scheme will launch with the aim of steadily rising the hotel occupancy rate to 50% in every targeted space. The marketing campaign curiously will focus on simply 4 locations, only 2 of that are among the prime vacationer places in Thailand.
“The Tourism Authority of Thailand will oversee the marketing campaign to attract international guests to travel in Thailand using a finances drawn from each the federal government and personal sector. The campaign will give consideration to Chiang Mai, Phuket, Nakhon Ratchasima and Ayutthaya.”

This new tourism promotion will focus its efforts on a certain regional demographic, concentrating on travellers from India and the Middle East and inspiring them to make their travel plans to Thailand now for subsequent yr.
Meanwhile, the CCSA additionally created a model new authorities group much like itself in name and focus – the Centre for Tourism and Sports Situation Administration. Trade secret shall be working with the goal of addressing problems and hurdles created by the Covid-19 pandemic and going through travellers now. It might be chaired by the Permanent Secretary of the Ministry of Tourism and Sports.
The new CTSSA, which was accredited for creation on November 12, will help tourists navigate the Covid-19 security and health procedures for travelling to any and all provinces in Thailand. The requirements can range from province to province, because the colour-coded zone designation could change, creating confusion and complication for interprovincial travel.
For example, a passenger is required to level out a vaccine passport when touchdown at Suvarnabhumi Airport in Bangkok earlier than persevering with on to a destination within the Blue Zone designation for key vacationer provinces, the place they will once once more be required to present the identical proof of vaccination a second time.
The Tourism Authority of Thailand Governor Yuthasak Supasorn said that he believes with all of the Covid-19 safety regulations in place, and with the assistance of this new organisation to help hold travelling easy, tourism in Thailand can rebound a minimum of partially to satisfy the goal of hitting 50% of the pre-pandemic income totals by the end of 2022..

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