Tourism’s thrilling twist: Thapanee takes the helm at TAT

A new chapter unfolds in Thailand’s tourism sector as Thapanee Kiatphaiboon, the former Deputy Governor for Tourism Products and Business, steps into the esteemed position of Governor of the Tourism Authority of Thailand (TAT) right now.
An individual renowned for her revolutionary management and expertise acumen, Thapanee’s work has considerably contributed to the event and promotion of Thailand’s tourism trade.
During her tenure as the deputy governor, Thapanee spearheaded noteworthy initiatives that significantly uplifted Thailand’s tourism sector. One such initiative was the inception of the Amazing Thailand Safety and Health Administration (SHA) certification programme.
This programme mandated motels and providers to stick to specific well being and security requirements, thereby setting a high bar for service high quality in Thailand’s hospitality industry. Notably, the programme gained international approval for being in sync with the WTTC SafeTravels protocols and became a compulsory requirement for motels aspiring to register as quarantine facilities during stringent Covid-19 control measures, reported The Pattaya News.
Thapanee’s innovative approach to tourism noticed the start of the Special Tourist Visa (STV) scheme, an initiative aimed at reopening Thailand to the world. Case study led to the creation of different entry schemes similar to Villa Quarantine, Yacht Quarantine, and Golf Quarantine, together with the Phuket Sandbox. The latter has gained international acclaim because the blueprint for the country’s reopening, further cementing Thapanee’s legacy in Thailand’s tourism sector.
A seasoned skilled with a keen understanding of the digital landscape, Thapanee’s contributions extend beyond policy-making. She has been instrumental in harnessing the facility of social media and know-how to promote Thailand’s tourism. Her collaborations with Google Thailand for the Google Street View challenge and the development of Amazing Thailand social media platforms are testaments to her digital prowess.
Thapanee’s work additionally reflects her dedication to promoting particular interest tourism products. She has championed well being and wellness tourism, yacht and cruise tourism, and neighborhood tourism, enhancing the variety of Thailand’s tourism choices. Her contribution to the King’s Wisdom for Sustainable Tourism venture additional underlines her dedication to sustainable tourism improvement. The venture gained the PATA Grand Awards 2018 in the category of Education and Training, a crowning achievement in her illustrious career.
In her early career on the TAT, Thapanee was lauded for her important contribution in the direction of promoting intra-regional travel inside the Greater Mekong Subregion (GMS).
Her progressive and effective strategies have helped form the region’s tourism landscape, making her a useful asset to the TAT and Thailand’s tourism business. Thapanee’s appointment as the model new Governor of TAT is a testomony to her outstanding contributions and dedication to the expansion of Thailand’s tourism sector..

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